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B2B is not B2C – It is Better!

In B2B, Business, Sales, Technology, Website by David Solomon

Kudos to Michael Brenner from digitalistmag.com for pointing out that there are important differences between B2B and B2C online selling (http://www.digitalistmag.com/customer-experience/2016/06/22/b2b-b2c-is-there-any-difference-04260356). So many people feel that B2B and B2C online selling is the same and therefore small to mid-sized B2B companies rationalize that they cannot compete the e-commerce game. NONSENSE!!! There a couple of significant differences that make B2B selling …